Rocco X Las Jaras
DIRECTED
ART DIRECTION
PRODUCTION
POST PRODUCTION
When the Tastiest Wine Club and the World's Nicest Drinks Fridge decide to collaborate, the world deserves to know.
Special Operations teamed up with writer, comedian, and internet favorite Eric Wareheim and his wine aficionado partner Joel Brut to spread the word about the dreamy fridge they created with Rocco, the world’s finest wine fridge.
We created 2 entertaining and informative launch films written by Eric Warheim and Directed, Produced and Edited by Special Operations. “I Wish” a beautiful cinematic ode to the perfect wine fridge culminating with the reality that sometimes wishes do come true. And “Honky Tonk” what happens when two friends miscommunicate on the perfect night in.
Both “Honky Tonk” and “I Wish” had vertical cutdowns optimized for social and 16:9 landscape versions for the cinematic purests.
We also kept the story going with a series of 3 Social First Fridge Side Chats with Joel, with additional information on Las Jaras, The Rocco Fridge collabo and all the things that make this Rocco X Las Jaras Fridge so awesome.
OTHER WORKS