Slalom - Zero Legacy
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Farewell BOBS: Saying Goodbye to That Big Old Backend System
If you’ve got a Big Old Backend System, we feel bad for you, son. Slalom’s “Zero Legacy” campaign kicked off with BOBS Retirement Party, a humorous, heartfelt farewell to the outdated tech still haunting modern enterprises. In partnership with Slalom, we turned a dull IT problem into a lovable character and a rallying cry for modernization.
With 70% of enterprise workloads stuck in the past, Slalom’s AI-powered, phased approach shows there’s a better way forward—one that keeps what works and says goodbye (with dignity) to what doesn’t.
Hopefully this is just the first you'll see of BOBS.
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